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Genre/Form: | Electronic books |
---|---|
Additional Physical Format: | Print version: Lotz, Amanda D., 1974- Television will be revolutionized. New York : New York University Press, ©2007 (DLC) 2007023407 (OCoLC)141188037 |
Material Type: | Document, Internet resource |
Document Type: | Internet Resource, Computer File |
All Authors / Contributors: |
Amanda D Lotz |
ISBN: | 9780814752326 0814752322 9780814752197 0814752195 9780814752203 0814752209 9780814753392 0814753396 |
OCLC Number: | 194326572 |
Description: | 1 online resource (xii, 321 pages) |
Contents: | Understanding television at the beginning of the post-network era -- Television outside the box : the technological revolution of television -- Making television : changes in the practices of creating television -- Revolutionizing distribution : breaking open the network bottleneck -- Advertising after the network era : the new economics of television -- Recounting the audience : integrating new measurement techniques and technologies -- Television storytelling possibilities at the beginning of the post-network era : five cases. |
Responsibility: | Amanda D. Lotz. |
More information: |
Abstract:
Reviews
Publisher Synopsis
"American television is undergoing profound transitions in the digital age, transforming both the television industry and our viewing experiences. Lotz has written the definitive guidebook to the medium in transition, offering a road map to where we've been, where we're going, and why it matters. Anyone with an interest in television's present and future will find The Television Will Be Revolutionized required reading and an indispensable reference in the coming years." -Jason Mittell,Middlebury College "Lotz takes the reader behind the screen and explores in great detail what is changing, why it is changing, and why these changes matter. This is a vital, timely consideration of profound changes in a critical medium." -Choice "Lotz delivers a compelling analysis of trends that are transforming America's most popular medium. Imaginative and accessible, this book makes a vital and timely contribution to the fields of media and cultural studies. It will be of keen interest to TV viewers, industry practitioners, and scholarly experts." -Michael Curtin,author of Playing to the World's Biggest Audience Read more...


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Related Subjects:(11)
- Television broadcasting.
- Television broadcasting -- United States.
- Television -- Technological innovations.
- Television broadcasting -- Technological innovations.
- Television
- Télévision.
- Télévision -- États-Unis.
- Télévision -- Innovations.
- television (telecommunication system)
- TECHNOLOGY & ENGINEERING -- Television & Video.
- United States.
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