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Mustang genesis : the creation of the pony car

Author: Robert A Fria
Publisher: Jefferson, N.C. : McFarland, ©2010.
Edition/Format:  Print book : EnglishView all editions and formats
Summary:
"This work describes how Lee Iacocca and the Fairlane Committee conceptualized and created the new breed of four-seat, sporty "pony" cars, which satisfied pent-up demand and filled a void in the market (more than one million Mustangs were built during the first two years of production)"--Provided by publisher.
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Genre/Form: History
Document Type: Book
All Authors / Contributors: Robert A Fria
ISBN: 9780786458400 0786458402
OCLC Number: 496518572
Description: x, 190 pages, 8 unnumbered pages of plates : illustrations (some color) ; 26 cm
Contents: When Johnny came marching home --
In the beginning there was--
--
A decade of decadence --
The players --
1960 Detroit compact revolution --
Ford doldrums to the formative years --
The Fairlane committee --
Concept sports cars --
Ford's Mustang experimental sports car --
The performance era --
Mustang II X-car --
"Now, Mr. Ford--Listen!" --
Prepare to launch --
Let's build the Mustang --
Coming April 17, the unexpected --
Analysis of the Mustang project.
Responsibility: Robert A. Fria ; foreword by Lee Iacocca.

Abstract:

Tells the fascinating story of how a clandestine group at Ford created one of the most iconic car designs in history, the Mustang - a four-seat, sporty ""pony car"" perfect for the times and the baby  Read more...

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